Watch some videos

Learn why and how MagicRobot’s Campaign Influence Analyzer & Contact Role Creator app solves Salesforce & Marketing Automation Campaign ROI Reporting!

HOW THE APP AND CAMPAIGN INFLUENCE WORK 2:16

This is how it works. It systematically and automatically creates contact roles so your reps don’t have to, activating all your marketing automation’s reporting. And it creates its own elegant dataset in Salesforce for easy reporting in Salesforce and/or BI if you already use it.

MODELS OF INFLUENCE 1:59

This demo explains in detail the MagicRobot models of influence of the campaign influence analyzer app which includes:

  • General Influence (split evenly between all campaigns)
  • First Response
  • Last Response
  • Most Influential Campaign
  • Closers (responses between opportunities created and win)

EXPLORER / PROJECTOR DEMO 4:46

The Explorer / Projector demo offers different ways to observe and interact with campaign results, including the ability to project against a sales goal or a proposed spend.