About Us

We believe robots should do the work people won’t and shouldn’t!

MagicRobot builds enterprise-grade, adaptable B2B operational analysis, data fabrication, and automation orchestration for the sophisticated…and democratized for everyone else, too.

We create novel, elegant solutions to fill frustrating gaps in standard Salesforce architecture, particularly for situations that call for a salesperson, like B2B account-based selling.

MagicRobot Salesforce AppExchange Apps are installed and configured in as little as 10 minutes, delivering immediate results — enabling you to instantly maximize your already sizable investment in CRM.

Instead of long consulting engagements and bloated, useless software contracts, MagicRobot ALWAYS delivers extremely valuable solutions for all sized companies — with low IT friction — at nominal flat annual fees.

Our goal is MARKETSHARE — not ARR/MRR per client.


Dave Vacanti

Founder & CEO

Dave is a Business Applications, Sales Enablement, and Marketing professional with over 15 years’ experience in large-scale Salesforce administration and development. He loves the process of inventing new Salesforce automation and functionality to completely relieve the stress of the departments that rely on it, most often by removing human entry requirement. As his bag of tricks has grown along with the Salesforce platform’s, he has become an integral and respected part of any business he has touched. Dave is a former Eloqua Experience Rock Star Track Speaker, as well as a Markies Award Finalist for Sales Impact.  During his free time, Dave relishes fostering his children’s emotional, intellectual, and spiritual development when he isn’t watching sports on television, maybe yelling at that television, sneaking out to hit a few golf balls, or listening to David Lee Roth-era Van Halen.  (Yes, seriously. 🙂 )